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Italdesign Giugiaro Prima Coupe Green Bburago 1:18

Italdesign Giugiaro Prima Coupe Green Bburago 1:18 PRIMA Diecast
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Bburago's 1:18 diecast Italdesign Giugiaro Prima in green reproduces the design-house concept coupe. An unusual, mass-market replica of a study car most collectors never see outside auto-show photos.
Italdesign Giugiaro Prima Coupe Green Bburago 1:18
Current price: 38.00 €
Last one in stock
Estimated delivery: 06-11.08.2026
Shipping from 21.50 €
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Specifications
Brand
Italdesign Giugiaro
Manufacturer
Bburago
Scale
1:18
Material
Diecast
Model Condition
Used Model
SKU
PRIMA
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5-layer carton Foam-filled interior
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About the Italdesign Giugiaro Prima Coupe Green Bburago 1:18

TL;DR: Bburago's 1:18 diecast reproduces the Italdesign Giugiaro Prima in green, a concept coupe from the storied Italian design house founded by Giorgetto Giugiaro. Rarely offered as a scale replica, it gives collectors access to a concept-car study most only ever see in show photography.

Concept cars almost never reach diecast at all, which makes finding one in mass-market form, at mass-market pricing, a genuine curiosity rather than a routine catalog entry.

A Design-House Study Rendered in Accessible Diecast

Italdesign built the Prima as a styling exercise rather than a production intention, and Bburago's casting keeps its clean, uncluttered coupe surfacing intact, with the green paint highlighting the concept's smooth character lines without the aggressive vents and scoops typical of performance-focused concepts. As a mass-market diecast, panel gaps and interior detail sit behind premium alternatives, but concept cars are defined by silhouette rather than mechanical detail anyway, which plays to the strengths of a straightforward casting. The proportions alone carry enough visual interest to justify the piece.

Giugiaro's Design House and the Concept Car Tradition

Giorgetto Giugiaro's studio shaped some of the most recognizable production cars of the late twentieth century, and its concept work like the Prima served as a testing ground for ideas that sometimes filtered into later production designs and sometimes stayed one-off exercises. Concepts built by independent design houses rather than in-house manufacturer studios carry a different kind of significance, representing pure styling ambition without the compromises production engineering usually forces.

A Genuine Rarity for a Concept-Car Shelf

This piece suits a collector specifically pursuing concept and show-car subjects, where it offers real novelty next to the production coupes and sedans that fill most 1:18 displays. Its mass-market price makes an unusual subject easy to justify adding.

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